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    • SEO-Page Attributes

      2008-05-30
      Page Attributes
      The following elements comprise how the Google interprets specific data about a webpage independent of keywords
      Link Popularity within the Site's Internal Link Structure
      Refers to the number and importance of internal links pointing to the target page
      4     Exceptional Importance
      Quality/Relevance of Links to External Sites/Pages
      Do links on the page point to high quality, topically-related pages?
      3.5   High Importance
      Age of Document
      Older pages may be perceived as more authoritative while newer pages may be more temporally relevant
      3.4    High Importance
      Amount of Indexable Text Content
      Refers to the literal quantity of visible HTML text on a page
      3.2    High Importance
      Quality of the Document Content (as measured algorithmically)
      Assuming search engines can use text, visual or other analysis methods to determine the validity and value of content, this metric would provide some level of rating
      3     High Importance
      Organization/Hierarchy of Document Flow (i.e. broad > narrow)
      The construction of document text flow - i.e. journalistic style generally dictates a detail-oriented introduction, a broad level overview of the issue and increasing specificity and detail as the article continues.
      2.8    Moderate Importance
      Frequency of Updates to Page
      The number and time frame of changes made to the document over time
      2.4   Moderate Importance
      Number of Trailing Slashes (/) in URL
      1.9    Slight Importance
      Accuracy of Spelling & Grammar
      The literal correctness of spelling and grammar as related to the language of the document
      1.8    Slight Importance
      HTML Validation of Document (to W3C Standards)
      Validation of HTML page code as per the W3C consortium, an authoritative body on the standards of web-compatible code
      1.4     Slight Importance

      鈫扤ext:SEO-Keyword Use Factors 鈫扨revious:SEO-Site/Domain Attributes
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